Amazon FBA
Pet Brand Subscription Strategy
Representative project: Optimizing Subscribe & Save for a pet supplies brand to improve customer retention.
8 Months
Timeline
Improved retention
Result
The Challenge
A pet supplies seller was seeing high customer churn and low repeat purchase rates.
The Solution
Optimized the Subscribe & Save program with strategic discounts and follow-up email sequences.
Engineering a Ecosystem
Security and speed are often at odds. We implemented a custom middleware layer reducing latency by 300ms.
"SoftBiz didn't just build an app; they built a high-performance infrastructure that scales with us."– CTO, Amazon FBA Client
Key Technical Wins
- Atomic Design System: 40+ reusable components ensuring consistency.
- Real-time Sockets: Websocket integration for instant transaction notifications.
- Optimization: 99/100 Lighthouse Performance Score.
Impact Analysis
Conversion Rate
145%
Page Load Speed
300% Faster
User Retention
85% Increase
Bounce Rate
40% Decrease
Visual Transformation
Before
After