PPC
AutoFix: Hyper-Local Lead Gen
Reducing cost-per-lead by 60% for a national franchise of auto repair shops.
3 Months
Timeline
250%
ROI
The Challenge
High cost-per-lead and low lead quality.
The Solution
Refined geographic targeting and implemented negative keyword lists to filter out irrelevant traffic.
Engineering a Ecosystem
Security and speed are often at odds. We implemented a custom middleware layer reducing latency by 300ms.
"SoftBiz didn't just build an app; they built a high-performance infrastructure that scales with us."– CTO, PPC Client
Key Technical Wins
- Atomic Design System: 40+ reusable components ensuring consistency.
- Real-time Sockets: Websocket integration for instant transaction notifications.
- Optimization: 99/100 Lighthouse Performance Score.
Impact Analysis
Conversion Rate
145%
Page Load Speed
300% Faster
User Retention
85% Increase
Bounce Rate
40% Decrease
Visual Transformation
Before
After