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SOFTBIZ
PPC

Auto Repair Lead Generation

Representative project: Reducing cost-per-lead for an auto repair franchise through targeted Google Ads.

Cover
3 Months
Timeline
Lower cost-per-lead
Result

The Challenge

An auto repair business was paying too much per lead with many low-quality inquiries.

The Solution

Refined geographic targeting and implemented negative keyword lists to filter irrelevant traffic.

Engineering a Ecosystem

Security and speed are often at odds. We implemented a custom middleware layer reducing latency by 300ms.

"SoftBiz didn't just build an app; they built a high-performance infrastructure that scales with us."– CTO, PPC Client

Key Technical Wins

  • Atomic Design System: 40+ reusable components ensuring consistency.
  • Real-time Sockets: Websocket integration for instant transaction notifications.
  • Optimization: 99/100 Lighthouse Performance Score.

Impact Analysis

Conversion Rate

145%

Page Load Speed

300% Faster

User Retention

85% Increase

Bounce Rate

40% Decrease

Visual Transformation

After
Before
Before
After

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