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SOFTBIZ
Marketing

Google Performance Max: A Complete Guide

Feb 25, 2025William Rodriguez
Google Performance Max: A Complete Guide

Leverage Google's automated PMax campaigns to find customers across all Google channels.

Performance Max uses machine learning to optimize bids and placements across YouTube, Display, Search, and Discover.

Learn how to provide the right assets and audience signals to guide the AI towards your conversion goals.

"The future is not just about technology; it's about how we use it to solve human problems."

Author

Written by Alex Morgan

CEO & Founder @ SoftBiz

Alex is a veteran software engineer turned agency founder. He writes about the intersection of design systems, web performance, and the future of digital business. His work has been featured in Smashing Magazine and CSS-Tricks.